Lead Accountability Buddy™

REVAS Lead Accountability Buddy™ [L.A.B.]

Real Estate Lead Management & Sales Tracking Virtual Assistants

L.A.B. is only for Brokers or Teams with 5+ Agents, spending $2,000+ / month on Lead Generation.

Real Estate Lead Management Solution: Lead Accountability Buddy [L.A.B.]

Do Any of These Problems Sound Familiar?

• “Our Agents are inconsistent with Lead Follow Up.

• “New Leads aren’t always promptly & properly entered into the CRM.”

• “Day-to-day Data Entry & CRM upkeep is taking away valuable Sales time from my Team.”

• “New Leads aren’t being rapidly assigned to the right Agents.”

• “Old Leads are getting forgotten and ignored.

• “Some Leads are slipping through the cracks & not receiving Follow Up.”

• “Sometimes Agents are making a Task as complete… without actually completing it!”

• “Our Sales Managers are overwhelmed trying to keep track of it all.”

• “We feel like we’re throwing away money on wasted Leads.”

• “We’re not even sure which Lead Sources are generating the best ROI!

If Any of The Above Sounds Familiar, You’re Far From Alone:
Wasted Leads Are an EPIDEMIC in Real Estate!
L.A.B. is Designed to Help Your Agents Convert More Leads

important-sign

L.A.B. Is Not Right For Everybody!!

This solution is only practical & economical if you’re a Broker or Team Leader who is:

  • Spending at least $2,000 per month on Lead Generation,
  • Managing at least 5+ Agents on your Team, and
  • Using a compatible CRM or Marketing Automation software.*

If the solution is a fit, the goal is simple:

Enabling you to effortlessly close more Transactions from the same Leads.

That said, L.A.B. is definitely NOT right for everybody!

Below, we’ll share several scenarios wherein we recommend you do NOT use this service.

Do NOT Purchase Lead Accountability Buddy If…

  • … You have fewer than 5 Agents on your Team.
  • … You are generating fewer than 5 Leads Per Agent Per Week.
  • … You’re already 100% satisfied with your Lead Management and Lead Tracking systems & processes.
  • … You’re unhappy with your CRM, and planning on switching soon.
  • … You aren’t interested in tracking KPIs or holding your Team accountable.
  • … You already have an in-house Admin Assistant, getting paid less, who handles all this.
  • … You have many bad reviews online, or have a bad reputation with your Sphere.
  • … You don’t feel confident in your continued ability to generate steady Lead flow (focus on this FIRST!).

If any of the above apply to you, stop reading now.

You’ll save yourself some time, because we can definitively say that this service is not going to be a good fit for your Real Estate Business at this time.

However, if you read all of the above, and are confident that L.A.B. sounds like a fit… chances are this Done-For-You VA Solution will be a great ROI, both in terms of time saved for you & your Agents, and in terms of the new business that allows you to generate.

Want get the inside scoop from the REVAS CEO directly?
Book an L.A.B. Strategy Session call w/ Marshall Hatfield

Jump Straight to Pricing & Checkout


Table Of Contents

Here’s What You’ll Find on This Page

#1. Intro From the CEO: The HUGE PROBLEM We’re Here to Solve.

• Wasted Leads Are an Epidemic in Real Estate

#2. QUICK OVERVIEW: What Exactly IS Lead Accountability Buddy [L.A.B.]?

• The “WHY” Behind L.A.B. – Focus on Accountability

#3. AT-A-GLANCE: Index of the 4 “Task Types” and the 15 “Key Tasks”

#4. DETAILED BREAKDOWN: Deep-Dive Into All 15 Key Tasks

Pricing for Lead Accountability Buddy.

The 100% Money-Back Guarantee.

Frequently Asked Questions.

How to Get Started.


Intro From the CEO: The HUGE PROBLEM We’re Here to Solve

The Most Widespread Form of Waste in Real Estate is Bad Follow Up!

From the desk of Marshall Hatfield, REVAS CEO & Founder

REVAS Founder & CEO, Marshall Hatfield

Dear Fellow Real Estate Business Owner,

A major milestone in building your successful Real Estate Brokerage was reaching a point where you’re capable of generating too many leads.

Once your Lead Generation is systematized, the recipe becomes simple:

More Money Spent = More Leads Generated.

As you’ve reached this critical point, your Lead Generation is running smoothly & predictably.

Congratulations!

Now, it’s only a matter of time before you’re facing the ironic problem of “too many leads.”

This is a critical juncture.

Moving forward, you’ll be seeing that improved Lead MANAGEMENT will start to yield better ROI than simply more (and more, and more) Lead GENERATION.

Wondering whether your real estate business has already crossed this rubicon?

Here’s how to find out.

Some signs you might be suffering from “too many leads”

  • If you’ve noticed your Conversion Ratio slumping (assuming you’re even tracking it).
  • If you have a back-log in your database of Leads that you’ve been “meaning to get to.”
  • If you’re having trouble tracking if your Agents are making their follow up calls & nurtures consistently.
  • If you’re generating so many Appointments and Follow Ups that your team of Agents can’t keep up.
  • If you have an under-utilized or non-existent Automated Follow Up system gathering dust.
  • If you know you have Leads coming in every week… that are just slipping through the cracks.

If your business has ever faced any of the above issues, REVAS L.A.B. is for you.

And when you stop to think about the lengthy real estate sales cycle…

… the reason this problem is so prevalent & painful becomes obvious:

Generating leads is not even half the battle…

Your Team only generates commissions when you close the sale!

A lead may come in today, but when exactly will it turn into money in the bank for you?

Depending on your local market, and your target demographics, the real estate sales cycle can extend to upwards of 24+ months (2+ years!!!).

Major Life Events that might trigger a Real Estate Purchase / Sale

Major Life Events that might trigger a Real Estate Purchase / Sale

People start browsing for a home, or for a Real Estate Agent, 13 – 18+ months before they begin actual, active research.

Then it still could take another 6 – 12+ months before the deal is finally closed & finished.

Is your real estate business set up to systematically nurture & convert leads 18+ months beyond the first touch?

Do you hold all your Agents to a rigorous standard of follow up and lead nurturing?

Do you have leads that are slipping through the cracks?

As the CEO & Founder of REVAS, I’ve had the privilege to work closely with many of the nation’s Top Producers, and let me tell you:

At many of the nation’s top Brokerages …

… The view from behind-the-scenes is scary.

I’ve seen Brokerages spending $50k+ per month on Lead Generation (generating hundreds of leads)…

But spending less than $1k per month on any type of Lead Management or Follow Up Systems.

In these type of situations, it’s not unusual to see a Brokerage wasting $1,000s per month to generate leads that are never even called back!!!

And that’s only the beginning.

Here are some of the many painful mistakes I’ve witnessed in Client companies.

Painful (but Common) Real Estate Lead Management Mistakes

  • Some leads called back w/in 20 minutes, some leads called back w/in 20 days.
  • Some leads entered into the CRM, some leads going un-documented.
  • Every Agent using different methods to document and track their leads.
  • No accountability for these tracking methods (if they’re even being tracked!).
  • Incorrect tags in the CRM, causing mix-ups in mailers sent to wrong people.
  • Forgetting to enter leads into the Drip Email or Automated Follow Up System.
  • Following up for only one or two months… in markets where the sales cycle averages 12 – 24+ months!
  • Too many more to list…

Wasted Leads Are an Epidemic in Real Estate

500,000+ Leads Per Month Are Never Even Called Back

This blatant form of waste runs rampant.

Someone from Zillow told me that as much as 45% of all the leads they generate (and sell) never even receive a response from the Agent!

That is upwards of 400,000 – 500,000 Buyer and Seller Leads nationwide — every month — going totally neglected.

These are Agents & Brokers who already paid for the lead, then completely ignored it.

That is, quite literally, throwing away money! 

Millions of dollars per month across the industry. Wasted.

And if you’re paying for your Agents’ and ISAs’ leads, that’s your money.

Whether you’re spending $2,000 per month on Real Estate Lead Generation, or $200,000+  …

… the problem is always the same:

Your Typical Sales Cycle Might Take 24+ Months and 100+ Follow Ups!

If you’re not even able to handle the first Call Back, I’m surprised you’ve made it this far!

That is losing before the game begins.

I’m sure if you’re here reading this now, that your Brokerage is above Zillow’s average…

… and you’re already systematically responding to every single lead you generate (ideally within 5 mins or less).

But that’s nothing!

The first call-back is only about 1/100th of the total follow up & nurturing a typical sale will require.

Do you have processes in place to ensure your Agents & ISAs are ready for the other 99% of the battle it will take to bring a lead from first contact to the closing table (and beyond)?

How consistent & systematized are your Lead Management Processes?

How well are you holding your Agents & ISAs accountable to the Process?

These are the Lead Management questions you need to be asking as you pass the rubicon of “too many leads.”

These are the questions that Lead Accountability Buddy will answer and solve for you on total auto-pilot, so you & your Agents can focus on closing sales!

Want get the inside scoop from the REVAS CEO directly?
Book an L.A.B. Strategy Session call w/ Marshall Hatfield

Jump Straight to Pricing & Checkout


Researching REVAS L.A.B. in the Lab

QUICK OVERVIEW: What Exactly IS Lead Accountability Buddy [L.A.B.]?

Our Proven Recipe for Squeezing 2x – 4x ROI Out of Your Same Leads!

The primary goals of L.A.B. revolve around:

  • Boosting Conversion Ratio and
  • Getting better ROI out of your existing Leads.

Once implemented, this Done-For-You Solution will ensure you:

Stop throwing away money on wasted leads.

• Systematize your sales funnel with better Follow Up Procedures.

• Ensure every Lead is properly Tracked, Tagged, and Categorized.

Maximize the sales performance of every Agent in your Brokerage.

• Hold all Agents & ISAs accountable to clear-cut Daily Follow Up Goals.

Boost conversion ratio across the board through better Lead Management.


The “WHY” Behind L.A.B. – Focus on Accountability

Done-For-You Lead Management Systems for Agent Accountability & Boosted Conversion Ratios

The first component to setup an effective Lead Accountability Buddy is systematically tracking every single Lead and Follow Up Task across your business, from initial Lead Generation to final Closing & ROI Calculation.

We’ll make sure everything is always Uploaded, Tagged, and Categorized in your CRM for easy monitoring. If your existing CRM workflows need any clean-up or tweaking, we’ll handle this for you during the in-depth, custom tailored setup process.

Plus, we’ll help you automatically hold your Agents accountable to keeping up with their Leads, in a way that feels like their helpful buddy (not their annoying watchdog).

We do this by actually being helpful to the Agents: handling all the menial grunt work & organizational tasks in the CRM so they can stay 100% focused on closing sales and boosting their conversion ratio.

The Lead Accountability Buddy VA Bundle is designed to help your Agents make more money out of the same Leads!

We accomplish all this through a rigorous setup & audit process, then a proprietary mix of US-based, Overseas, and A.I. Virtual Assistants who will cost-effectively keep track of everything for you on 100% auto-pilot — following our proven, step-by-step Standard Operating Procedures (SOPs) built specifically for your CRM.

Want get the inside scoop from the REVAS CEO directly?
Book an L.A.B. Strategy Session call w/ Marshall Hatfield

Jump Straight to Pricing & Checkout


AT-A-GLANCE: Index of the 4 “Task Types” and the 15 “Key Tasks”

Proprietary Back-Office Blend of US-based, Overseas, and A.I. Virtual Assistant Activities

By offering this Fully Managed Bundle of 15 Key Tasks all under the umbrella your L.A.B. Bundle, our goal is to systematically maximize the ROI you get with each Lead that enters your Sales Funnel.

We do this by streamlining, outsourcing, and automating 15 specific activities, divided into 4 key “Task Types” (with the 4th being optional):

TASK TYPE #1: INITIAL SETUP

One-time-only, expert-level audit and optimization of your CRM & Marketing Automations.
1. CRM Setup & System Audit
2. Campaigns, Tasks, Ponds, Tags, and Saved Searches
3. Customizing Your Firepoint Website
4. Done-For-You Standard Operating Procedures (SOPs) for Your Firepoint Virtual Assistant

TASK TYPE #2: DAILY LEAD MANAGEMENT

Day-to-Day Tasks to ensure “No Lead Left Behind,” every Lead captured, tracked, and Tagged.
5. All Leads From All Sources Kept Up-to-Date In the Software
6. All Leads Properly Tagged, Including Saved Searches, Ponds, and Campaigns
7. All Notes From All Sources Entered & Synced Daily

TASK TYPE #3: WEEKLY ACCOUNTABILITY

Once-Per-Week check-ups & Lead Report Cards to make sure everything is going according to plan.
8. Weekly Accountability Page Check-Up
9. All Closings & Commissions Recorded Back in Firepoint
10. Weekly Report Cards & KPI Dashboard*
11. Team Gamification & Contests*
12. Post-Closing Task-List

*Tasks 10 and 11 require a Sisu Account (in addition to your CRM).


TASK TYPE #4: SPEED-TO-LEAD [OPTIONAL]

Rapid responses to all new Leads via instant Text, plus a First-Day Blitz™, and manual confirmations before every Appointment.
13. Quick First Contact With Leads Via Text
14. Day One Blitz™: 7 Attempts Via Call, Text, Voicemail and Email (CTVE)
15. All Agent Appointments Confirmed by Virtual Assistant

Within this Lead Accountability Buddy VA Bundle, we fully manage & maximize the setup and day-to-day activities within your CRM (and Marketing Automation Software) to make sure:

  • everything is kept up-to-date,
  • all information is centralized,
  • all Agents are held accountable, and
  • every Lead is captured, tracked, and attended to.

Below, we’ll examine in greater detail each Virtual Assistant activity that is included for your business, on total auto-pilot, under each category of this Fully Managed, Done-For-You solution.

Want get the inside scoop from the REVAS CEO directly?
Book an L.A.B. Strategy Session call w/ Marshall Hatfield

Jump Straight to Pricing & Checkout


DETAILED BREAKDOWN: Deep-Dive Into All 15 Key Tasks

TASK TYPE #1: INITIAL SETUP

One-Time-Only Audit & Optimization to Get Everything Ready for Lift-Off

1. CRM Setup & System Audit

Making sure that your CRM is set up properly, with all of your data loaded in can be time consuming, and easy to procrastinate. Let our specially trained staff set you up for success!

  • First & foremost, we’ll make sure your CRM is fully setup, and you’re using all the Features of the software that make sense for your business.
  • We’ll also make sure all your Contacts are properly integrated and uploaded into the CRM… even if that means gathering & centralizing Contacts from other sources.

2. Campaigns, Tasks, Ponds, Tags, and Saved Searches

Campaigns are the backbone of your CRMs continuing functionality and usefulness. Make sure they are never left to wither away with a specially trained VA.

  • Setting up these elements of Firepoint according to best practices, and updating or overhauling any old, out of date data

3. Customizing Your Firepoint Website

Firepoint offers a powerful and dynamic website for capturing leads. Increase traffic to your site, gain the cutting edge and stand out from the crowd with a custom website!

  • Optimizing the page layout of your site
  • We’ll perform an SEO audit, and ensure that you have the right pages and key phrases to drive local traffic
  • Adding or redesigning any existing pages to increase your SEO ranking
  • We’ll perform a Conversion Ratio Optimization – streamlining your CTAs and squeeze pages

4. Done-For-You Standard Operating Procedures (SOPs) for Your Firepoint Virtual Assistant

Before we launch your VA campaign, we make sure all ongoing Firepoint workflows are systematized and standardized via detailed, step by step SOPs.*

  • Next we’ll build we’ll build custom-tailored, step-by-step, Done-For-You Standard Operating Procedures (SOPs) to document all of the ongoing  Firepoint tasks
  • These SOPs will become the intellectual property of your business, and allow it to run on autopilot (with both your VA, and local staff)

*Custom SOPs are our specialty at REVAS. Everything we do is always Process-Based Not People-Based™.

Skip Ahead to Pricing & Checkout


TASK TYPE #2: DAILY LEAD MANAGEMENT

Every Day, for Every Lead, Guaranteed: ‘No Leads Left Behind!’

5. All Leads From All Sources Kept Up-to-Date

When new leads and their sources aren’t immediately uploaded, your CRM quickly loses its power. We’ll stay on top of the data to keep your system strong.

  • Certain sources can be auto imported, others can be jury rigged to auto-import using Email Parsers … but many lead sources need to be entered into the system manually.
  • Your VA will ensure that all Leads are centralized in Firepoint
  • Your VA will also make sure that all Lead Sources are properly entered and tracked

6. All Leads Properly Tagged, Including Saved Searches, Ponds, and Campaigns

We’ll help you leverage the power of your Firepoint to ensure all your Follow Up Tasks are systematic, assigned to the right people, and integrated using both automated & manual Tasks.

  • Your VA will help you stay on top of your prospects by making sure Follow Up Tasks are automatically created
  • We’ll also ensure that Campaigns are set up properly, so the prospect can easily be tagged / a campaign be triggered, so that follow up sequences are scheduled

7. All Notes From All Sources Entered & Synced Daily

Complete, centralized notes help you and your team make better informed decisions when dealing with prospects. We’ll take the leg (or hand) work out of the equation and help your team stay on top of it.

  • Working with the agent each day to ensure that all notes are entered
  • Many Firepoint power users remarked that they have notes from other places, or they have trouble getting a chance to take notes on conversations that occurred e.g. via a call while on the road.

Skip Ahead to Pricing & Checkout


TASK TYPE #3: WEEKLY ACCOUNTABILITY

Holding You & Your Team Accountable to Clear Metrics, and Turning the Process of Achieving Them Into a Fun Game

8. Weekly Accountability Page Check-Up

Firepoint’s Accountability Page provides valuable KPIs and metrics to gauge how your Team is performing. We’ll make it a weekly ritual to systematically check in on these, to ensure everything is up-to-date, then share the results with everyone on your Team.

  • Checking up on Overdue tasks
  • Doing spot checks on recorded calls
  • Reassigning leads to new agents when they aren’t being followed up with
  • Providing a Weekly Accountability Report to highlight key details.

9. All Closings & Commissions Recorded Back in Firepoint

One of the most underutilized values within Firepoint is tracking Lead stats from first Lead Generation, all the way through to post-Closing. Know which Lead Sources are generating the best (and fastest) ROI to wisely invest every marketing dollar.

  • Ensuring that Lead ROI is tracked from Lead Source to final closing
  • All closings entered into Firepoint AND Sisu
  • All Commissions tracked in the CRM and attached to the correct Agent & Property.

10. Weekly Report Cards & KPI Dashboard*

*Requires Sisu Account.

Ensuring that everything is properly tracked can be difficult, especially for a larger team. Sometimes the Firepoint Accountability Page isn’t enough. With this optional task we make sure that everything is tracked & create a weekly report using your favorite KPI dashboard.

  • Per agent, for all agents
  • Entered & managed in your Sisu Account

11. Team Gamification & Contests*

*Requires Sisu Account.

Gamification is a proven and powerful tool to motivate performance in a team setting, while promoting a positive culture in your business!

  • Making sure that all team members GCI, Closings, and Task Completion is scored in the dashboard
  • Setting up Monthly or Quarterly contests
  • Tracking contest winners and sending out contest prizes

12. Post-Closing Task-List

Post-Closing Tasks are some of the most overlooked tasks for most teams, and can cause your system to become out of date. We’ll take care of the these important steps for you.

  • Closing clients immediately added to SOI Campaigns
  • Ensuring that Campaigns, Ponds, and Tags are updated post-closing
  • Optional post-closing postcards
  • Post closing task list assigned

Skip Ahead to Pricing & Checkout


[OPTIONAL] TASK TYPE #4: SPEED-TO-LEAD ADD-ON

13. Quick First Contact With Leads Via Text

One of the issues that some have with Firepoints follow up features is that if the prospect responds back after the initial automatic text is sent, it looks like they are being ignored! Your VA is a real person there to converse with the prospect and set the stage for when you become available.

  • We’ll reach out to new leads right away if the agent is unavailable
  • Your VA can send a quick text, to schedule a time for the agent to call back

14. Day One Blitz™: 7 Attempts Via Call, Text, Voicemail and Email (CTVE)

  • We’ll make attempts to reach out to a new lead 3-4 times in the first day
  • Speed matters! Your VA will make sure that the Lead is reached on the very first day
  • The VA will work with the prospect to schedule a time for the agent to follow up

15. All Agent Appointments Confirmed by Virtual Assistant

It’s surprising how commonplace it is for agents to show up to a location and find that the prospect isn’t there! Minimize time wasted with our automatic appointment confirmations. 

  • Time is money. Before an agent goes out to an appointment, we’ll make sure the prospect is still good to go

Want get the inside scoop from the REVAS CEO directly?
Book an L.A.B. Strategy Session call w/ Marshall Hatfield

Jump Straight to Pricing & Checkout


REVAS L.A.B. Pricing

Lead Accountability Buddy Rates Are Billed Per Agent, Per Month.

All REVAS L.A.B. Packages begin with a one-time $1,995 setup fee.

During the Setup Phase, a specialist REVAS Quality Manager will work with you & your senior Sales Team to build out your personalized Lead Cadences and Lead Scorecards.

Once completed, the service bills per Agent (or ISA) per month, with no long-term commitments.

We offer price breaks for larger teams. Teams of 500+ can request a Custom Quote here.

2 – 25 Agents

$299 / Month
(per Agent)
Daily Lead Audits

Track Every Lead
CRM Data Entry

For All Your Agents
Tracking Up To
1,500
Leads Every Month
All Your Sales Scorecards

Updated Daily
Call Recording Evals

By US-Based Experts
Reviewing Up To
1,650
Call Recordings / Mo
Reporting, Tracking, and

Documenting Everything

26 – 100 Agents

$249 / Month
(per Agent)
Daily Lead Audits

Track Every Lead
CRM Data Entry

For All Your Agents
Tracking Up To
6,000
Leads Every Month
All Your Sales Scorecards

Updated Daily
Call Recording Evals

By US-Based Experts
Reviewing Up To
6,500
Call Recordings / Mo
Reporting, Tracking, and

Documenting Everything

101 – 500 Agents

$199 / Month
(per Agent)
Daily Lead Audits

Track Every Lead
CRM Data Entry

For All Your Agents
Tracking Up To
30,000
Leads Every Month
All Your Sales Scorecards

Updated Daily
Call Recording Evals

By US-Based Experts
Reviewing Up To
33,000
Call Recordings / Mo
Reporting, Tracking, and

Documenting Everything

500+ Agents?

Request a Custom Quote
Daily Lead Audits

Track Every Lead
Organizing All Leads

For All Your Agents
Tracking Up To

Leads Every Month
All Your Sales Scorecards

Updated Daily
Call Recording Evals

By US-Based Experts
Reviewing Up To

Call Recordings / Mo
Reporting, Tracking, and

Documenting Everything


The 100% Money-Back Lead Accountability Buddy Guarantee

If You’re Not Completely Satisfied After 90 Days, We’ll Refund 100% of Your Investment

Coming soon…


REVAS L.A.B. Frequently Asked Questions [FAQ]

Coming soon…


How to Get Started: Get REVAS L.A.B. for Your Real Estate Company

Coming soon…


 

Coming soon…

It’s a never ending upstream battle, making sure your Agents and/or ISAs are:

  • Following up with new leads fast,
  • Hitting their daily call & follow up goals,
  • Properly note-taking & tagging leads in the CRM,
  • Triggering automated follow up sequences,

Proven Combo of US-based & Overseas Assistants Keeping Track of Every Lead & Keeping Your Agents Accountable.

REVAS L.A.B. [Lead Accountability Buddy] is your solution if you’re ready to:

  • Stop throwing away money on wasted leads.
  • Systematize your sales funnel with better follow up procedures.
  • Ensure every new lead is properly tracked & qualified.
  • asdfdasf
  • Hold your Agents & ISAs accountable to clearly defined sales goals.
  • Boost conversion ratio across the board through better lead management.

Learn More: Real Estate Virtual Assistant Services

Get The Real Estate VA: Service & Pricing Menu

Including…

• Brutally Honest Pro’s & Con’s That Inevitably Come With Using Virtual Assistants

• Output-Per-Hour Work Estimates So You Can Calculate How Much It’ll Cost

• Comprehensive List Of All Our Real Estate Virtual Assistant Services

• Breakdown Of Universal Pricing Packages That Apply To Everything We Do

For This & More, Download The ‘Service & Pricing MENU’ [180+ pg PDF]

Click Here To Get The Menu Now